- Men's sneakers and shoes
- New Balance
- New Balance 2010
- New Balance 2010 Grey
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30 day return period
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New Balance 2010
Millennial technical aesthetics in a new light - New Balance 2010
The 2010 New Balance shoe model represents a fascinating return to the design language that defined running shoes at the start of the new millennium. This model is a faithful representation of an era when layered construction, metallic detailing and maximalist cushioning reigned supreme. New Balance 2010 delivers the authentic retro-running look that is now an essential part of modern streetwear. The upper combines breathable mesh with synthetic leather panels to provide not only an iconic look, but also the necessary durability and ventilation that dynamic urban life demands.
Superior shock absorption and all-day stability
What sets the 2010 model apart from conventional lifestyle sneakers is the emphasis on the technical functionality of the midsole. ABZORB® technology plays a key role here, ensuring excellent shock absorption at every impact and evenly distributing pressure, thus protecting the foot even during prolonged wear. The robust N-durance rubber outsole increases wear resistance in the most stressed areas and guarantees perfect traction on diverse urban surfaces. The inner cushioned construction and heel lock add a sense of security and stability, making the New Balance 2010 a reliable partner for everyday challenges.
Who is this model for? It perfectly complements outfits built around wide "baggy" pants, sports kits or techwear elements. It's an investment in quality that combines New Balance 's historical heritage with the current trends that define the current face of global sneaker culture.
Materials
Suede: Fine natural leather with a brushed finish that features a soft feel and elegant look. It offers good breathability and high wearing comfort, while gradually adapting to the shape of the foot. The material is both durable and flexible, ensuring comfort in everyday use. Suede is the ideal choice for footwear where the emphasis is on style, comfort and timeless design.
Textile: Textile uppers are a lightweight and highly breathable upper construction solution that uses woven or knitted structures of natural and synthetic fibres. This type of upper is valued in the footwear industry for its extraordinary ability to adapt to the shape of the foot, minimising the formation of blisters and ensuring high user comfort. Thanks to the porous structure of the material, textile uppers allow for efficient heat and moisture dissipation, which is crucial for maintaining an optimal microclimate even under increased physical stress. In addition, modern textile processing technologies allow reinforcement zones to be integrated directly into the knit, achieving an ideal balance between stability and flexibility.
ABZORB®: Cutting-edge cushioning technology developed by New Balance. It is a blend of isoprene rubber and special foam that is designed to absorb and dissipate the energy generated when the foot hits the ground. Unlike conventional foams, ABZORB® retains its shape and cushioning properties for longer. Thanks to its excellent compression resistance, it effectively protects the joints and musculoskeletal system, while ensuring a high level of comfort even under prolonged loading on hard surfaces.
Rubber: It is one of the most widely used materials for the production of soles due to its high mechanical resistance and durability. The main advantage of rubber soles is their excellent grip (traction) on different types of surfaces, which minimises the risk of slipping. The material is naturally flexible, waterproof and effectively absorbs shocks during walking. Depending on the compound, the rubber can be either soft for better contact with the ground or hard for maximum abrasion resistance on rough terrain.
Synonymous with comfort and quality in athletic footwear and apparel, the New Balance brand has a rich history dating back to 1906. Originally founded as the New Balance Arch Support Company, it has evolved considerably over the years. Known for its technical innovations such as mixed gel insoles and different shoe widths, New Balance offers products that combine functionality with fashion. The company's commitment to manufacturing in the United States and the United Kingdom is a testament to its dedication to quality and craftsmanship. With sales of $5.3 billion in 2022, New Balance continues to be a key player in the sports industry, catering to athletes and casual users alike.
What if my shoes won't fit?
If you receive the wrong size, you can return it easily. Please visit our Return page for assistance. More info
How to return goods?
First, please read our return policy, where you’ll find all the rights and responsibilities of both the buyer and the vendor. UK-based customers: In order to continue to provide high-quality and easy returns, and to partially cover the costs associated with returns, we will deduct a small fee of 2 GBP from the refund. More info